Posted on September 11, 2015
SUN PROTECTION ZONE EARNS INNOVATION AWARD AT WORLD’S LEADING KIDS’ TRADESHOW
SPZ’s UV Ignite™, Which Changes Color When Exposed to Sunlight to Warn of Sun Exposure, Claimed the Innovative Textile of the Year Honor at Kind + Jugend
CYPRESS, Calif., Sept. 11, 2015 – Sun Protection Zone earned a prestigious Kind + Jugend Innovation Award at the kick-off of its leading international tradeshow for children’s apparel in Germany this week. The important industry event offers a first look at the world’s best baby and children’s brands, both new and established, and gives a glimpse into the latest trends and innovations.
According to Kind + Jugend: “Extraordinary ideas, innovative functionality or exceptional design are three of the core criteria that form the basis for the decisions of the Kind + Jugend Innovation Awards jury in a total of eight categories.” This year a total of 130 companies from 25 countries submitted a total of 174 projects for the competition. Eligible were product innovations and further developments that have not been on the market for more than a year (as of September 2014).
Sun Protection Zone’s patented UV Ignite™ sun protection clothing earned the top award in the “World of Baby Textiles” category. The garments feature UV Ignite™ ink printed designs that change color when exposed to dangerous UV radiation, even on cloudy days, as a reminder to kids (and parents) to seek shade or apply sunscreen.
The kid’s collection includes rashguards, sun suits and hats, all of which are made from fast- drying, fashionable, UV- protective textiles with the equivalent of 50 UPF. UV Ignite™ was introduced on the California coast in the summer of 2015 and has become popular with parents and dermatologists who want children to enjoy the sun without incurring long-term skin damage.
For more information or to purchase, visit: sunprotectionzone.com.
About Sun Protection Zone
Founded in 2005, Sun Protection Zone develops men’s, women’s and children’s apparel and accessories with 100 percent UVA & UVB protection. The collection includes T-shirts, rash guards, shorts, hats and arm sleeves for men, women and children. Sun Protection Zone’s strives to inform and protect consumers from the sun in fashionable ways with great quality and unique design and is very involved in the community and charity by spreading the message of sun safety in unique ways. They also work with leading dermatologists to raise awareness of skin cancer and educate their patients about sun protection through product sampling, brochures and other informative publications. www.sunprotectionzone.com